BREAKTHROUGH LIVE
SPONSORSHIP OPPORTUNITIES

Connect face-to-face with investment-minded Physical Therapist and Chiropractic owners! Breakthrough's Pro and Premium owners are highly motivated to expand their practices, and they attend this event to learn from industry leaders, network with other owners and learn about the products and services that will help them as they grow.

View Opportunities

Register By March 31st for our next event in
Harrisburg, PA May 16th-18th 2024 

Limited to 10 Exhibitors

What is the Breakthrough Live Event?View Opportunities

 

Breakthrough Live is an event open to all Breakthrough customers and their staff. Individuals attend to increase their new patients and patient retention, improve plan of care completion rates and increase profitability per visit.

  • Our clients are private practice clinic owners, primarily in Physical Therapy.
  • This event will average 60-120 attendees. Plus, learn how you can also get access to our network of over 2,000 PT professionals.
  • Approximately 80% of event attendees are owners, 20% are additional clinic staff.
  • 70% are new to each event, 30% attend all annual events because they love the networking and education.

Exhibiting & Sponsorship Opportunities

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Standard Exhibitor

$3300

  • 6' Table with table cloth & 2 chairs

  • Electricity and Wifi

  • On-stage recognition during the event

  • Access to all event sessions

  • 3 complimentary registrations

  • Logo on event website

  • Logo on event sponsor bingo card

  • Optional door prize of product/service

  • Optional presentation to the Breakthrough CSM team

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Premium Exhibitor

$7000

  • Two 6' tables with table cloth & 4 chairs

  • Electricity and Wifi

  • On-stage recognition during the event

  • Access to all event sessions

  • 6 complimentary registrations

  • Logo on event website

  • Logo on event sponsor bingo card

  • 20 drink tickets

  • Optional door prize of product/service

  • Optional presentation to the Breakthrough CSM team

  • 10 minute speaking time on main stage

  • Option to pass out an informational approved product in the main room before presentation. 

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A La Carte
Sponsorships

Price Varies

  • $5000 - Exclusive Lunch Sponsor w/ 20 minutes speaking time

  • $2500 - Shared Lunch Sponsor w/10 minute speaking time 

  • $2500 - Happy Hour Sponsor w/ 10 minutes of speaking time

  • $2000 - 10 Minute Speaking Time

  • $1000 - Daily Coffee Sponsor

  • $1000 - Hand Outs at check in or the main room 

  • $200 - 20 Additional Drink Tickets

  • Please reach out for additional opportunities



May 2024 Live Event Venue

We're heading to Courtyard Harrisburg.
Once you register we'll email you access to our group rate!

Thank You To Our Current & Past Sponsors

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BCMS-sponsor
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rcs
HODS logo
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haynes_
Practice Promotions_
Squid-sponsor
Primary Logo
Manual Therapy Logo
neufit-logo
dna vibe
smart_fit
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Exhibitor Agenda

To View A Past Full Attendee Agenda, Please Click This Link

View Opportunities

Thursday, May 16th 2024 Ballroom Foyer

Registration & Happy Hour - 5:00pm - 7:00pm Get checked in, grab a drink & network with sponsors before sessions start the next morning!

Thursday, May 17th 2024 Ballroom

Late Registration - 7:30am - 8:00am Get checked in, grab a coffee & network with sponsors before sessions start.
Welcome • 8:00am - 8:15am We will kick off the day with an overview of the weekend, trivia, and more!
Exhibition Break • 9:30am - 10:00am Take a moment to meet with our partners & sponsors in the exhibition area, grab a coffee and hit the bathroom before our next session begins.
Lunch Break • 11:30am - 1:00pm Find a new friend to network with over lunch.
Exhibition Break • 3:00pm - 3:30pm Take a moment to meet with our partners & sponsors in the exhibition area, grab a coffee and hit the bathroom before our next session begins.
Day One Wrap Up • 4:45pm - 5:00pm Finally, we’ll wrap up today’s sessions by learning how to take home your new plan so that it is received in an actionable, exciting way for your entire practice!
Happy Hour • 5:00pm - 7:00pm Join us as we wrap up the day by celebrating our community for a happy hour. Grab a drink & network with sponsors and other attendees!

Thursday, May 18th 2024 Ballroom

Exhibiting Opens • 7:30am - 8:15am We will kick off the day with an overview of the weekend, trivia, and more!
Exhibition Break • 9:30am - 10:00am Take a moment to meet with our partners & sponsors in the exhibition area, grab a coffee and hit the bathroom before our next session begins.
Lunch Break • 11:30am - 1:00pm Find a new friend to network with over lunch.
Exhibition Break • 3:00pm - 3:30pm Take a moment to meet with our partners & sponsors in the exhibition area, grab a coffee and hit the bathroom before our next session begins.
Event Wrap Up • 4:45pm - 5:00pm We’ll wrap up the event by learning how to take home your new plan so that it is received in an actionable, exciting way for your entire practice!

Speakers 
* Coming Soon *

chad

Chad Madden

Co-Founder, Breakthrough

More Info

Chad is the Founder of Madden Physical Therapy.

He may be the “most watched” back pain and sciatica specialist in the world! He has the #1 Videos in 6 different health categories on YouTube, has written three books, created the one-of-a-kind Exercise Card System, and has over 100,000 followers of his online and social media, newsletters, and other media.

Chad is a Bethlehem Steel Baby—his parents met working there, and he was probably conceived there! He grew up in West Hanover, Pennsylvania, and enjoyed a mediocre high school sports career. Determining his strengths were academic, he earned his Master’s Degree in Physical Therapy.

On September 2, 2003, he opened his physical therapy practice with a total staff of one, in a 2,000 square foot office. His first son was born three days later —great timing!

He was an introvert and “book worm” growing up, despite also loving and playing sports. He still reads an insane quantity today, and there are over 500 books in his office. His favorites are classics from a famous Pennsylvania-based motivational speaker Charlie “Tremendous” Jones. Chad believes in “input = output”, and that constant improvement can only come by “mining gems” from a lot of information and ideas. Despite athletic shortcomings, he played 17 years of baseball, 6 years of basketball, wrestled for 2 years and played 9 years of football—and football first pointed him to his career.

Chad and his wife Stephanie now have four sons and two daughters, and live on a small farm, with five miniature donkeys, two cats and a Border Collie.

Above all else, Chad believes now is the best time to raise public awareness of all that a modern, independent PT practice offers and to raise the status, security and success of the independent practice— because now is the time we have.

Carl-Mattiola

Carl Mattiola

Co-Founder, Breakthrough

More Info

Carl began researching the PT field when he was a marketing executive at Tesla. He got up 3 hours before his regular work day to be on phone calls, interviewing PT practice owners about how they attracted and obtained patients. This is how Carl and Chad met. Carl was, of course, horrified at what he discovered from hundreds of these interviews. He wound up leaving Tesla—and leaving a lot of money on the table—to start a company, ClinicMetrics, in response to his determining that PT practice owners had no good way of “knowing their numbers” nor had they been taught how to use them of they could, to really manage a business for profit and growth.

Elon Musk used Carl to assemble teams to get new ideas made into viable projects and implemented. He helped launch the Tesla Model S, to over $60-Million in sales in less than a year. Post-Tesla, and during the early ClinicMetrics years, Carl built not one but four 7-figure income businesses from zero. Carl Mattiola knows how to get things done.

Over the next couple years, Carl and Chad kept talking and collaborating, and arrived at a convergent place: marrying the methods Chad had developed for Direct Access Marketing, to preserve his clinic’s independence and security, and for delivering extraordinary patient experiences in the clinic that motivated patients to get well and motivated staff to stay and excel with Carl’s ability to organize it all for consistent, virtually fail-safe implementation in any number of clinics. From this, The System and Breakthrough PT Marketing was born. Carl’s passion is in helping people clarify their life goals, identify, confront and eliminate barriers, and implement plans and strategies in a thoroughly organized way.

He is also fascinated with what he and Chad call “the multiplier effect” in doing well by doing good. In his words: “I don’t like seeing capable people beaten down, and a lot of PT practice owners are. They are so mired in constant or repeating negative aspects of the business—be that unmotivated staff, poor profit margins and personal income, referred patients who trudge in grudgingly by doctor’s order, or justified worry and fear about the future for a practice dependent on doctor referrals—that they feel trapped and “de-motivated” about their businesses everyday. 

This is no way to live a life! It is particularly sad in a business that has a great multiplier effect. When Chad and I help a PT owner to get out of that daily grind, re-boot with new and inspiring goals, and re-invent their practices, we don’t just make life a lot better for that PT and his family, but with him, for everyone on his staff, and for the patients, and by Direct Access Referrals, for family members and friends of those patients who might otherwise “just live with” a variety of pain conditions or, worse, become lifelong pain-pill addicts.

This is what excites Chad and I about what we do, and what can change your daily grind to a mission driven, authentically positive experience. However, motivation without foundation and inspiration without implementation is empty. It’s a sugar and carb loaded, wolfed down tray of fast food that feels great while you’re eating it, but only a couple hours later has you crash, and feel sick and tired. That’s why we will NEVER do a ‘motivation seminar’ or speech, although we do create a foundation for new motivation. Real interest in your business and real confidence about achieving goals comes from real capability and implementation. Which is why The System is so important. It’s why you being independent but not in this alone is so important. Finally, you can liberate your real goals including ones you’d given up on, and set about achieving them with legitimate confidence because you have a proven, methodical System and because you have coaching and support from people perfectly aligned with your interests.

The other thing to understand about the advertising and marketing components of this that you should appreciate is that they are scientific. Their foundation actually dates back decades to one of the founding fathers of modern direct-response advertising, Claude Hopkins, who coined the term: Scientific Advertising. It applies to Facebook and to direct-mail, to everything. We know our numbers. When a dollar is invested we know, within a small and acceptable range of variance, exactly how many dollars it will produce. We are not “just guessing” anymore than you guess at how to get a patient well. We are not engaged in creativity; we are marketing scientists. New, direct access patient flow raised to a level freeing you from dependence on doctor referrals and leveraged to achieve your business and life goals is a scientific process validated by Chad’s practices and over 735 others.

But let’s be clear. All of the implementation of The System is for bigger purposes.
For the multiplier effect.